DESIGN PHILOSOPHY
I design like I’ve got something to prove - because I do.
That creativity doesn’t have to be quiet. That strategy can have a sense of humor. That emotion, function, and future-forward tech aren’t separate pillars - they’re a triangle I move through like a self guided tour.
I don’t just design for screens - I design for stories, for smirks, and for that “wait, why hasn't this been done before?” moment people feel when they interact with something I’ve made.
RESUME
SUMMARY
I’m a product designer with 12+ years of experience across industrial design and brand identity design - and now, product design focusing on UX/UI design. My shift into product design is grounded in continued education and backed by deep expertise in user research, systems thinking, attention to detail, and creative leadership. I bring an ambitious and fresh perspective to interaction and experience design with newly sharpened hard skills (wireframing, prototyping, usability studies, etc.) along with a growing fluency in responsible AI design. My extensive and diverse background will be a great addition to a team that’s proven to elevate business and drive impactful results.
PROJECTS
SHIFT - Capstone Project
Coursera/Google
Created SHIFT, an AI-powered car shopping app that transforms a stressful process into a personalized, intuitive experience.
Conducted user research, journey mapping, wireframing, and usability testing to guide every stage of design.
2024
UX/UI Designer
Leveraged Figma to prototype a streamlined on-boarding flow and second-screen interactions for smarter vehicle matching.
Used storytelling and emotional design to build trust, simplify complexity, and keep users in the driver’s seat.
Final design earned top marks from peer reviewers and now anchors my portfolio as proof of product-thinking, clarity, and care.
EXPERIENCE
Next Step Realty
Baltimore, MD
Elevated the brand from disjointed to a cohesive premium experience, overseeing a full re-brand across digital, print, and social platforms.
2024 - PRESENT
Creative Director
Collaborated cross-functionally to ensure budgets were kept and deliverables were being met and on schedule.
Design, Branding, & Marketing
Directed creative projects for 8 teams and 150+ agents, managing content creation, brand messaging, and marketing campaigns.
Championed agent-driven storytelling strategies to amplify individual visibility and strengthened client trust.
Under Armour
Baltimore, MD
Spearheaded full life-cycle designs for multiple collections, targeting Gen Z and young Millennial athletes with seasonal styles driven from consumer insights and research.
Unlocked a new category of attachable and micro bags for the brand, leading to a $570,000 unit order from national accounts upon launch.
2018 - 2024
Senior Professional Designer
Shaped the rugged design language for Project Rock and influenced cross-category storytelling across company-wide brand silos.
Accessories
Led LGBTQ+ ERG e-commerce efforts and collections, resulting in a 4-year perfect score on HRC’s Corporate Equality Index.
Created inclusive design by building functional product and content with direct input from LGBTQ+ community members.
Newell Brands
Kalamazoo, MI
Collaborated with engineers to design human-centered kitchen appliances for Calphalon, Mr. Coffee, and Oster.
2017 - 2018
Junior Industrial Designer
Small Appliances
Conducted UI/UX testing with physical prototypes, leading to improved functionality and ease-of-use for everyday coffee machines.
Balanced project management and design execution across a broad portfolio with tight deadlines.
Garmin
Kansas City, KS
Conducted trend research and developed rugged wearables and outdoor gear across Marine, Run, and Pet categories.
2014 - 2016
Industrial Designer
Multiple Categories
Facilitated stakeholder design reviews and cross-functional brainstorming to reduce costs and increase product durability.
Delivered photo-realistic 3D CAD renderings and prototype-ready files using SolidWorks and Keyshot for trade and internal presentations.
CERTIFICATIONS.
EDUCATION&
CONTINUING EDUCATION:
Artificial Intelligence in Product Design
Certification through: ELVTR w/ Avril Hsu
CONTINUING EDUCATION:
Brand Identity & Strategy
Coursera & IE University Certification
CONTINUING EDUCATION:
User Research, UX & UI Design
Coursera & Google Certification
CONTINUING EDUCATION:
Gravity Sketch & 3D Virtual Reality Design
Certification through: CarDesign.Academy
UNDERGRADUATE:
Cleveland Institute of Art
Major: Industrial Design
Cleveland, Ohio
SKILLS.
Design & Creative:
Adobe Creative Cloud (Photoshop, Illustrator, InDesign, etc.), Figma, Figjam Gravity Sketch, Canva, Concept Generation, Design Sketching, Responsive Web Design
Research & Strategy:
Trend Forecasting, Market Research, User Testing, User Journey Maps, User Flow, Storyboarding, User Interviews, Usability Studies, Wireframe, Prototype development, A/B Testing, Personas, DEI Strategy, Moodboarding
Soft Skills:
Team Leadership, Cross-functional Collaboration, Presentation Skills, Public Speaking, Storytelling, User-Centered Design, Human-Centered Design
AI & Emerging Tech:
Multi-modal AI systems, AI Agents, Responsible AI, AI Guardrails, Human-in-the-loop, Machine learning, GenAI, ChatGPT, Claude, Vizcom, NewArc, Adobe Firefly, Midjourney, Gemini
Marketing & Communication:
Social Media Content, Brand Messaging, Visual Brand Identity, Copywriting